PROJECT

Coca-Cola Festive AR Experience

An Augmented Reality experience that brings the swallows on the Coca-Cola cans to life.

Year

2021

Project Type

Instagram Filter

Role

Software Engineer
3D Developer
Coca-Cola Festive AR

TL;DR

I had the pleasure to work on an exciting project for Coca-Cola. We created an Augmented Reality experience that would bring the swallows on the Coca-Cola cans to life. I played a pivotal role in developing the AR experience in Spark AR Studio.

Coca-Cola wanted to create an Augmented Reality experience for their New Year festive campaign. They had limited edition cans with swallows on them. They wanted to create an AR experience that would bring the swallows to life.

I've worked with the creative team at Dentsu Creative for this project. The design team provided me with the swallow illustrations. I used Spark AR Studio to create the AR experience. I use target markers to detect the cans and bring the swallows to life.

Effect preview: Featuring the creative behind this project Melissa

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